Wilcon's mascot, Wil, kicked off the celebration together with the company's valued suppliers. They toured the streets and cities of Manila, Quezon City, Mandaluyong and San Juan in a motorcade to announce the good news to homebuilders.

Manila City Mayor Joseph “Erap” Ejercito Estrada led the inauguration of Wilcon Home Essentials Sta. Mesa with a ribbon-cutting ceremony. He was joined by Wilcon President and Chief Executive Officer William Belo, Wilcon SEVP-Chief Operating Officer Rosemarie Ong, Wilcon EVP-Chief Financial Officer Lorraine Belo-Cincochan, United Architects of the Philippines National President Arch. Rozanno Rosal, Evergreen Manufacturing Corporation President Jerry Tiu, and Pacific Paints (Boysen) Phils. Inc. VP for Sales Justin Ongsue. It was followed by the store blessing, the ceremonial showering of coins and a Lion Dance performance in celebration of Chinese New Year. A sumptuous lunch was later served to all guests of the event.

In a short speech, Mayor Estrada congratulated Wilcon for the successful opening of its new store, which was its first in the historical city of Manila. In the presence of Wilcon's valued business partners, industry professionals, friends and customers, Mr. William Belo and Ms. Rose Ong expressed their heartfelt gratitude for the continued trust and support extended to Wilcon.

The newly opened branch of Wilcon Home Essentials caters to the home must-haves of Manila City residents by providing the best selection of products. It houses a variety of homebuilding materials, with these sections: Tiles, Sanitarywares, Tools and Hardware, Plumbing, Electrical, Houseware, Paints and Sundries, Building Materials, Appliances, and Automotive Accessories. Just like other Wilcon outlets, the Sta. Mesa store gives customers a convenient shopping experience with its organized product arrangements, air-conditioned shopping areas, and knowledgeable sales personnel.

It has been Wilcon’s aim to be of service to Filipinos nationwide since its inception in 1977. Along with the efforts of delivering only the best to our kababayans, Wilcon’s continuous expansion in strategic cities and in provinces throughout the country helps people build big ideas for their homes.

Start building big ideas for your home! Visit Wilcon Home Essentials Ste. Mesa at 425 Piña Ave., Brgy. 585 Zone 057 Sampaloc, Manila.





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