Wilcon opens 50th store in General Santos 2019-02-21 08:24:27

he country's leading home improvement and construction supply retailer, Wilcon Depot, celebrated another milestone as they opened their 50th depot store at General Santos City, South Cotabato on December 14, 2018.

General Santos is a first class highly-urbanized city in the province of South Cotabato. Thriving as the country's 14th Most Competitive Highly Urbanized City this year and 15th most populated city, General Santos displays unrelenting opportunities for the growth in their agro-industrial, fishing, and services sectors. Looking into these potentials, Wilcon has undeniably come up with the perfect choice of bringing their newest retail store in General Santos City.

Wilcon started its store grand opening celebration with a motorcade along the nearby towns of its new operating store. The opening event continued at the store with a ribbon-cutting ceremony led by Wilcon President and CEO Lorraine Belo-Cincochan, Wilcon SEVP-Chief Operating Officer and PRA President Rosemarie Bosch-Ong, United Architects of the Philippines National President Arch. Benjamin Panganiban Jr., Lixil Philippines Country Manager Alen Alban together with other Wilcon's valued suppliers and General Santos City's local government officials.

Located at Purok Palen, Brgy. Libangal, the first Wilcon Depot store in General Santos has a total sales area of over 12,000 square meters accommodating thousands of strong and reliable local and international brands in the market, arranged in an organized and clutter-free manner inside an air-conditioned store. By maintaining its uniformity in the interior of its depot store, Wilcon makes its operations efficient to help the customers shop with ease.

In fulfilling its mission to help people build, improve, and refine their homes for a sustainable and comfortable life, Wilcon brings Gensanons the best products and home solutions with highest quality standards and latest innovation and technology features that gives value for money, and at the same time, delivers excellent and unparalleled services to every customer. Wilcon remains to be the country's most preferred one-stop shop that provides great value and selection for every Filipino home building needs.

“We can't wait to provide the local homeowners and builders in General Santos City the high-quality home improvement and construction needs and customer-focused shopping experience that Wilcon Depot offers,” said Wilcon SEVP-Chief Operating Officer Rosemarie Ong.

Wilcon Depot began in Quezon Avenue in 1977 with a 60-square meter hardware store, and has grown to fifty locations nationwide. Being best known for its full array of extensive and quality home building materials ranging from Tiles, Sanitarywares, Plumbing, Furniture, Home Interior, Building Materials, Hardware, Electrical, Appliances and other DIY items, Wilcon Depot now serves as the top provider of home improvement supplies and a sole distributor of renowned international brands.

Wilcon houses numerous brands to choose from as it carries exclusive top-tier brands like GROHE and KOHLER Sanitarywares, FRANKE Kitchen Systems, POZZI Bathroom Solutions, KOLLER Whirlpool Bathtubs and Shower Enclosures, ARISTON Water Heaters, GEBERIT Monolith Puro, MACROAIR HVLS fans, BULL Outdoor Products and RUBI Tile cutter. Italian tile brands NOVABELL, ENERGIE KER, GARDENIA, LEONARDO and NAXOS alongside with Spanish tile brands ALCALAGRES, GRESPANIA, ROCERSA, CIFRE, EMIGRES, KEROS and TESANY are made available in the Tile Studio inside the store together with Asian tile brands ARTE, SOL, LOLA, HUANQIU, VERONA, PICASSO MOSAIC, ROMAN, MULIA, KIA and BASEL. NATUZZI Editions, HEIM home interior and housewares, HERITAGE furniture, and HAMDEN Kitchen appliances are exhibited at the Living, Kitchen, and Bath (LKB) showroom. KASCH faucets and bathroom accessories, SEFA specialty bathroom faucets, bathroom accessories, showerheads and kitchen organizers, CROWN and PRUSSIA Kitchen Sink, ELECTRON Generators, DIRECT HARDWARE, TRUPER tools, ALPHALUX lighting solutions, KAZE ceiling fans, PTECH PVC mouldings, FOREST wood products, and SOLUTHERM PPR pipes and 304 stainless steel pipe fittings are displayed in the DIY section of the store.

Wilcon offers multitude of services that give customers convenient shopping experience like free parking spaces, reliable delivery service, and tile cutting service, among others. They also provide a service that allows customers in creating their desired 3D layout through a computer software with cost estimate and product list made possible in Design Hub section inside the store. Valued customers can also avail their Wilcon Loyalty Card for free and enjoy promo exclusives and offerings.

"Wilcon will unceasingly make efforts to maintain its foothold in the retail construction industry and continue to fulfill the company's commitment of helping providing sustainable homes. The expansion of Wilcon Depot in the Mindanao region signifies the legacy of bringing excellence and improvement to the quality of life at home and wherever you are in the country. The opening of our 50th milestone store is a testament of our dedication to Filipino homebuilders," said Wilcon President and Chief Executive Officer Lorraine Belo-Cincochan.

Wilcon Depot first entered Mindanao region in 2009 and established their first store at Matina, Davao, followed by a series of store openings at Butuan City, Agusan del Norte and Cagayan de Oro, Misamis Oriental in 2017, and Wilcon Zamboanga, which was opened early August this year.

Wilcon is set to open one more store located in Puerto Princesa Palawan before this year ends as part of its ongoing expansion in fulfilling its commitment to have a total of 67 operating stores by 2020, which is earlier than planned, barring any unexpected external factors.

Start building big ideas for your homes with Wilcon! Visit their newest branch in Purok Palen, Brgy. Libangal, General Santos City, South Cotabato. To learn more about Wilcon, log on to www.wilcon.com.ph. You can also follow them at their social media accounts at Facebook and Instagram at @wilcondepot.ph.


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